PLANNING - INNOVATION

Achieve Your Goals

Let's an assume a scenario that you are in a business for many years and {had} a product that {was} selling very well in the market. But, with the advent of new market dynamics, your customer loyalty shifted costing your market share significantly. What do you do? do you continue to stay in the market with the reduced market share considering you still have {some}business or consider a market exit?

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In response, How frequently do you revisit your Product, Service or market strategy ? Have you ever bench-marked your sales pattern and strategies with that of the organizations around the you, under different cultural settings ? How different are your strategies compared to your competitors? How long do you wait to see the results?

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RollingEdge's framework for strategy analysis equates past, present and future goals in alignment with with the capabilities, product and service maturity within the industry our customers serve in. While measuring the success of your company, we build strategies to increase the value of an organization, long term. We consider economic value add (EVA), Cost and Benefit Analysis(CBA) and also your target market's willingness to spend.

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